Who Reads the Fine Print?
Fine print. The stuff that is hidden in some corner of a contract. Or worded in un-understandable language. Or displayed in the most unreadable font in the smallest possible size. Nancy Kim feels things just got worse in the digital world with wrap contracts, online contracts “that can be entered into by clicking on a link or on an ‘accept’ icon” by citing this example: “In [a] disheartening example of abuse by wrap contract, a company threatened to fine a consumer named Jen Palmer $3500 for posting a negative review about it on a consumer review website. The company, KlearGear, didn’t claim that the review was false; rather, it claimed that her review ran afoul of a non-disparagement clause in the company’s online terms of sale.” But is that really true? I am more inclined to agree with John Kay on his “wisdom” in never bothering to read those “silly reams of terms and conditions” : “(Any company’s) continued success depends on maintaining their reputation with their cu...