Ignorance and Venture Capitalism
A while back, I
wrote about how venture capitalists (VC) have to think
illogically to decide which
companies to invest in.
And Ben Evans
just showed that the VC’s job is even
harder. He starts with an obvious point:
“It hasn't been possible to have read 'everything'
for a couple of hundred years (since Erasmus, perhaps). It hasn't been possible
to understand all of engineering or technology for perhaps a hundred or a
hundred and fifty years. And today, it isn't really possible to understand all
even of the internet or mobile - not all at once. There are simply too many
things going on for any one person even to know the key basics in every
relevant field, never mind become an expert or have some insight.”
That inevitably
makes it extremely hard, if not impossible, for anyone to predict where
technology is headed. On the other hand, this very ignorance may be the cause
of the next Big Disruption:
“People are so ignorant that they don't
know something can't be done and won't work, so they go and do it, and it
works.”
Ok, the sentence
above applies for the engineer or entrepreneur who tries. But guess what, it’s
even harder for the VC:
“The challenge of venture investing is
that the model depends on investing in things that are laughable, because those
are the only things that can make billions of dollars from zero in a few
years.”
To get an idea
of how tough the VC choices are, just take at a look at Bessemer Venture
Partners, a venture capital firm, and the list of the opportunities it missed,
what it calls its anti-portfolio:
- Apple at a $60
million valuation: it was rejected because it was “outrageously expensive” (Today Apple is
valued at more than $600 billion!)
- eBay: “Stamps?
Coins? Comic books? You've GOT to be kidding.”
- Google:
Students? Yet another search engine?
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